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Craft-focused. Creative-led. Optical Arts is an independent studio based in London.
With an emphasis on craft, our work spans film, photography, animation and design. Drawing from years of expertise and a passion to explore we build and direct unique visual stories tailored to individual brands, agencies and collaborators.

Apple TV

Channel 4 Idents

Optical Arts worked alongside 4creative, Art Practice and Lovesong to direct and create five unique idents for Channel 4, following their new masterbrand launch.

Apple Watch Ultra - Call to the Wild

Dyson Supersonic R & Jasper Plum

Mutate

Idents for Cancer Research UK

Optical Arts created eight idents sponsored by Cancer Research UK for the Channel 4 programme “Cancer Detectives” showcasing the breakthrough discoveries made by Cancer Research over the years.

Odyssey for Telstra

Made - Never Ordinary

Ignis

Optical Arts short film, "Ignis" explores the complex relationship humanity has with fire and combustion.

The Cliff

Craft-focused. Creative-led. Optical Arts is an independent studio based in London.
With an emphasis on craft, our work spans film, photography, animation and design. Drawing from years of expertise and a passion to explore we build and direct unique visual stories tailored to individual brands, agencies and collaborators.

Apple TV

Channel 4 Idents

Optical Arts worked alongside 4creative, Art Practice and Lovesong to direct and create five unique idents for Channel 4, following their new masterbrand launch.

Apple Watch Ultra - Call to the Wild

Dyson Supersonic R & Jasper Plum

Mutate

Idents for Cancer Research UK

Optical Arts created eight idents sponsored by Cancer Research UK for the Channel 4 programme “Cancer Detectives” showcasing the breakthrough discoveries made by Cancer Research over the years.

Odyssey for Telstra

Made - Never Ordinary

Ignis

Optical Arts short film, "Ignis" explores the complex relationship humanity has with fire and combustion.

The Cliff